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Packard Luxury Car Made with Pride

Packard was an American luxury automobile marque built by the Packard Motor Car Company of Detroit, Michigan, United States. The first Packard automobiles were produced in 1899, and the last true Packard in 1956, when they built the Packard Predictor their last concept car
Packard bought Studebaker in 1953 and formed Studebaker-Packard Corporation of South Bend, Indiana. The final Packards were actually badge engineered 1958 Studebakers.
History

1899–1905
Packard was founded by James Ward Packard, his brother William, and their partner, George Lewis Weiss, in the city of Warren, Ohio, where 400 Packard automobiles were built at their factory on Dana Street Northeast, from 1899 to 1903. A mechanical engineer, James Packard believed they could build a better horseless carriage than the Winton cars owned by Weiss, an important Winton stockholder, after Packard complained to Alexander Winton and offered suggestions for improvement, which were ignored; Packard's first car was built in Warren, Ohio, on November 6, 1899

Henry Bourne Joy, a member of one of Detroit's oldest and wealthiest families, bought a Packard. Impressed by its reliability, he visited the Packards and soon enlisted a group of investors—including Truman Handy Newberry and Russell A. Alger Jr. On October 2, 1902, this group refinanced and renamed the New York and Ohio Automobile Company as the Packard Motor Car Company, with James Packard as president. Alger later served as vice president.[2] Packard moved operations to Detroit soon after, and Joy became general manager (and later chairman of the board). An original Packard, reputedly the first manufactured, was donated by a grateful James Packard to his alma mater, Lehigh University, and is preserved there in the Packard Laboratory.[3] Another is on display at the Packard Museum in Warren, Ohio.

In the beginning, all Packards had a single-cylinder engine until 1903.[1] Packard vehicles featured innovations, including the modern steering wheel and, years later, the first production 12-cylinder engine, adapted from developing the Liberty L-12, and air-conditioning in a passenger car. Packard produced its "Twin Six" model series of 12-cylinder cars from 1915 to 1923.

While the Black Motor Company's Black went as low as $375,[6] Western Tool Works' Gale Model A roadster was $500,[7] the high-volume Oldsmobile Runabout went for $650,[8] and the Cole 30 and Cole Runabout[9] were US$1,500,[10] Packard concentrated on cars with prices starting at $2,600. The marque developed a following among wealthy purchasers both in the United States and abroad, competing with European marques like Rolls-Royce and Mercedes Benz.

The 3,500,000-square-foot (330,000 m2) Packard plant on East Grand Boulevard in Detroit was located on over 40 acres (16 ha) of land. Designed by Albert Kahn Associates, it included the first use of reinforced concrete for industrial construction in Detroit and was considered the most modern automobile manufacturing facility in the world when opened in 1903.[citation needed] Its skilled craftsmen practiced over 80 trades. The dilapidated plant still stands,[11][12] despite repeated fires.[13] The factory is in close proximity to the current General Motors Detroit/Hamtramck Assembly, which was the former site of the Dodge Vehicle factory from 1910 until 1980. Architect Kahn also designed the Packard Proving Grounds at Utica, Michigan.
Packard was still the premier luxury automobile, even though the majority of cars being built were the 120 and Super Eight model ranges. Hoping to catch still more of the market, Packard decided to issue the Packard 115C in 1937, which was powered by Packard's first six-cylinder engine since the Fifth Series cars in 1928. While the move to introduce the Six, priced at around $1200,[28] was brilliant, for the car arrived just in time for the 1938 recession, it also tagged Packards as something less exclusive than they had been in the public's mind, and in the long run hurt Packard's reputation of building some of America's finest luxury cars. The Six, redesignated 110 in 1940–41, continued for three years after the war, with many serving as taxicabs.[citation needed]


1941 Clipper
In 1939, Packard introduced Econo-Drive, a kind of overdrive, claimed able to reduce engine speed 27.8%; it could be engaged at any speed over 30 mph (48 km/h).[29] The same year, the company introduced a fifth, transverse shock absorber and made column shift (known as Handishift) available on the 120 and Six
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